8 posts
The Psychology of Staging: How first impressions...
A buyer decides whether they want a property within 90 seconds of arrival. Online, it's faster.This isn't opinion, it's behavioural science. And it has profound…
Complimentary Consultation for agents & developers,...
I'm opening a small number of complimentary consultations for estate agents and developers this month.Here's why:I've spent the last eight weeks building the Shaurum…
Vacant vs lived-in staging: which is right for your...
One question I get asked more than any other: vacant or lived-in, which is better for staging?The honest answer: it depends. But here's how to think about it.VACANT…